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japan’s startups are innovating inbound tourism and business with high tech

by:QY Precision      2019-09-03
In the past few years, Japan has become one of the most popular tourist destinations.
Attracted by Japanese cuisine, traditional culture, ice and snow resorts and other attractions, more than 31 tourists from overseas.
19 million hit a record high for the first time in 2018.
This is the seventh year of growth in a row, and relaxed visa conditions have helped drive growth.
But while this influx is a huge business opportunity for other participants in hotels, restaurants and hospitality, it is also an opportunity for innovative it startups to change the status quo.
Many visitors to Japan are digital natives from East Asia who use smartphones almost everything.
And the number of free Wi-
Over the past 10 years, there has been a dramatic increase in Fi points in big cities like Tokyo, and Internet access in rural areas remains a challenge, especially outside hotels and other tourist facilities.
This is a pain point in Tokyo.
WAmazing, a startup based, is working on it.
The company has been distributing SIM cards to travelers for free.
This allows travelers to plan their day using their smartphonesto-
One-day event, but they can also book more than 10,000 accommodations using the WAmazing app.
Users can also book tickets and rentals for ski lifts, as well as insurance and rail passes.
WAmazing has a SIM card distributor at 20 international airports in Japan, serving about 90% of foreign tourists.
So far, it has distributed more than 210,000 SIM cards.
\"In Japan, smartphone penetration is about 70%, but 100% elsewhere in Asia,\" said Kato ko Kato, CEO of WAmazing . \".
\"For these travelers, it is impossible to plan their trip without a smartphone.
Kato founded WAmazing in 2016, a drama about \"wa\" with the prefix meaning \"Japanese\" and \"amazing \".
After graduating from college, she worked in digital marketing for 18 years at the human resources giant recruitment holding company, focusing on business related to the domestic tourism market, worth about 20 trillion yen ($180 billion).
She noted the shift from tour groups to individual travelers and the rise of travel sites and services offered by Internet companies.
At the same time, with the increase of foreign tourists, the population of Japan began to decrease.
From 2013 to 2018, Japanese tourists more than doubled.
In this context, Kato decided to build WAmazing and take advantage of her marketing knowledge
How to connect overseas tourists to some of Japan\'s best attractions.
The SIM card program is a way to make the brand well known in the industry, but the app can also book smoothly for Japanese-speaking travelers and facilities operators who do not speak foreign languages.
WAmazing is mainly aimed at tourists from Taiwan and Hong Kong.
10% to 15% commission for hotel and event bookings (
Snow Resort activities included);
It has also made considerable profits in insurance sales.
The startup has grown rapidly in the past two and a half years.
0. 8 billion yen has been completed ($7. 2 million)
And is about 1 for another. 1 billion yen ($9. 8 million);
It aims to cooperate with overseas investors in the third round.
WAmazing now has about 70 employees, including 30 full-time employees
Time staff and offices in Taiwan and China.
Since October 2018, the company has targeted mainland tourists and launched an app on the WeChat platform.
It also tries to expand its business by creating customers in Australia and ASEAN member states (ASEAN).
It also recently launched its own app in the US. S.
In addition to helping Japanese travelers, Kato\'s goal is to change the industry.
She is considering ideas such as cashless taxis in rural areas and a cafeteria in the resort town where the rotating chef of the local ryokan can provide visitors with a variety of local food.
This move can increase employment in a slower period of time, which may be ideal for foreign guests who do not want to enjoy exquisite ryokan fares every night.
\"We want to be one-
One-stop service for inbound visitors, events, accommodation and shopping including on-duty service
\"Free discounts, we see great potential in China because the Chinese are increasingly interested in enjoying overseas travel,\" Kato said . \".
\"By working with facility operators, we can increase the service for foreigners while serving important domestic markets.
\"Technology is not the only way to change Japan\'s travel model.
Another startup.
Fashion projects attract visitors by demonstrating independent innovation. DMM.
Make ba is a hardware support center-
Targeted startups located in Akihabara, Tokyo, are a mecca for fans of electronics and popular cultural products such as comics, anime, video games, statues and other items. Launched by e-
DMM Trading Company
DMM, 2014.
Make autumn leaves a place for entrepreneurs, decorators and enthusiasts to realize their dreams.
It has also attracted more and more overseas tourists and foreigners to start their own startups. DMM.
Make AKIBA consists of two areas: a cooperative space called Base, decorated with old flooring shipped from the United StatesS.
There is also the Autumn Leaf Studio sharing the factory.
The latter is equipped with machines worth about $5 million, including high
Terminal equipment such as CNC machine tools, 3D printers, PCBA cable machines, environmental inspection equipment, as well as woodworking, painting, sewing tools, etc.
Members can take classes in the studio and get permission for different machines. DMM.
Make AKIBA has accumulated about 17,800 users from more than 400 companies, including more than 100 start-ups.
An example of the latter is a non-
Mission ARM Japan, a startup founded in 2015, has been developing 3D-
Fake hand printing robot.
Originally based on DMM.
Make ba, which received $200,000 in funding from Google Impact Challenge and continues to release an open
It\'s the source version of the robotic prosthesis to help people without hands.
Another hardware innovator based on DMM.
Recently released a cute family companion robot called LOVOT.
In addition to robotics, the agency\'s startup is committed to healthcare, the internet of things, and other technologies --
\"We are a platform for information, human resources and tools,\" said kam village Yoko, evangelist and community manager at DMM . \". make AKIBA.
\"When entrepreneurs get the tools or resources they need, it can lower the barriers and speed up their ideas to market.
DMM witnessed the birth of many companies and prototypes.
Make ba is currently expanding its domestic and international network.
Company sponsors include sharp, Autodesk, Pasona, MACNICA, etc.
Fab lab is also working with Japanese manufacturers to receive production materials they discard and to provide entrepreneurs with idle factories in the Japanese region. In 2016, DMM.
Com cooperated with the French embassy in Japan to promote Japanese and French start-ups under the French technology banner. Meanwhile, DMM.
Make AKIBA recently joined hands with the French accelerator Usine IO to bring Japanese companies to the annual Viva Technology Exhibition in Paris to learn about open innovation and plan to accelerate projects together.
There are more and more foreigners living and traveling in Japan who are visiting DMM.
Let autumn leaves know about Japan\'s innovation.
Visitors, diplomats and business people come here every month and DMM visits the facility every week.
Foreign entrepreneurs are also using the facility\'s business address registration service.
One example is PLAYFOOL London, studio.
A startup dedicated to creating interesting products and experiences.
The company, run by Maruyama, Japan, and Daniel Copan, UK, has won tricky Awards, a block system that can be connected by knotting ropes to trigger functions such as electric lights.
Knotty\'s goal is for children aged 3 and over, which is still under development, but the two hope to launch it in the near future. “We chose DMM.
\"The autumn leaves are made because they have a scholarship system,\" said copeng . \" Copeng studied global innovative design at the Royal Academy of Art.
\"We just graduated and we don\'t have much money.
We can use all the machines in this space and the staff of DMM are guiding us.
The advice from the technician is very helpful.
As Japan continues to open up to more and more foreign tourists and businessmen, DMM.
Let the autumn leaves be ready to power their dreams.
\"We have been operating like a radio station, putting Japanese companies on track for success,\" said Ryuta Majima, DMM global marketing producer . \". make AKIBA.
\"But we want to transform into more airports that will allow them to develop in the international arena.
We want to help businesses at home and abroad, not just start-ups.
To learn more about WAmazing, visit the company\'s website.
Learn more about DMM.
Make autumn leaves and visit the studio PLAYFOOL for more information, please visit its website.
For more information on the innovation and technology of the Japanese government, see.
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